Classical Music FTW in 2013 Super Bowl Commercials

This year, classical music added humor, excitement, and gravitas to three of 2013’s most unforgettable commercials. Brian Wise identified some of the music in a post on WQXR’s blog.

One of the night’s funniest commercials, Doritos’ “Fashionista Daddy”, featured a dad playing dress-up with his daughter after she offers him Doritos. The 30-second spot flounces along to cutesy music from Schubert’s Scherzo in B-Flat Major D. 593.

Rimsky-Korsakov’s Scheherazade and Saint-Saens’ Samson et Dalila added whimsical excitement to Coca-Cola’s “Coke Chase”. This odd commercial pitted the #CokeBadlanders motorcycle gang, the #CokeShowgirls and the #CokeCowboys in a race to grab some ice-cold Coca-Cola in the middle of the desert.

Hans Zimmer’s Honor from the HBO seriesThe Pacific (music identified by YouTube user N Bell) added gravitas to Jeep’s “Whole Again”. The two-minute ad included an emotional voiceover by Oprah Winfrey with images of military personnel and their families.

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